Salesforce Engineer • UX-first builder • Systems-minded
Design-driven Salesforce engineering for real-world systems.
I build scalable Salesforce solutions that balance architecture, automation, and user experience — used by real teams, under real constraints.
Salesforce Engineer • Builder of tools and games • People Focused
What I do
I build systems people actually enjoy using.
Salesforce Architecture & Engineering
Designing scalable systems across Service Cloud, Experience Cloud, Flows, Apex, and integrations.
UX-First CRM Design
I care deeply about how systems feel to the people using them — not just how "correct" they are.
Automation & Tooling
Building internal tools that reduce manual work, improve reliability, and surface the right data at the right time.
Product-Minded Problem Solving
I don't just ship features — I think in systems, tradeoffs, and long-term maintainability.
AI & Agent Integration
Building secure, governed AI agent capabilities in Salesforce through MCP integrations, OAuth, and controlled execution contexts that meet enterprise security and compliance standards.
Featured work
A few projects and patterns I'm proud of.
Salesforce MCP Integration & AI Agent Framework
Problem
Enterprise teams needed secure, governed AI agent capabilities in Salesforce, but existing solutions lacked the security controls and compliance frameworks required for regulated environments.
Solution
Built one of the first Salesforce MCP (Model Context Protocol) integrations in a regulated enterprise environment, enabling secure AI agent interaction via OAuth, scoped APIs, and controlled execution contexts. Partnered with security, compliance, and engineering teams to ensure MCP and automation systems met internal data-access and governance requirements.
Impact
- ✓Enabled AI agent capabilities while maintaining enterprise security standards
- ✓Established reusable patterns for secure AI integration in Salesforce
- ✓Reduced investigation time and mitigated financial and regulatory risk
Salesforce Layout Manager
Problem
Salesforce Lightning pages create fixed usage layouts across 10k+ users working in different ways. Despite different workflows requiring different information prioritization.
Solution
An agnostic approach using one custom layout that allows users hyper-personalization via the Salesforce backend and a Chrome Extension to create a drag-and-drop page builder for end users. Users can create their own layouts and save them across any object with preferences stored in a custom object within Salesforce. The saved preferences apply automatically on page load. Built-in auto reversion to reset layouts with one click allows no-fear trial and error with customization.
Impact
- ✓Eliminates manual repositioning of components per page, reducing time in deploys
- ✓Self-service customization
- ✓Enterprise ready
- ✓100% in-house solution
- ✓Object-agnostic
- ✓Storable data
- ✓Hundreds of hours saved per week
Realtime Workforce Scheduling (Salesforce Experience Cloud)
Problem
Manual scheduling, limited visibility, and no mobile-friendly access for frontline workers.
Solution
Built a Salesforce Experience Site with real-time capacity checks, custom flows, and responsive UX — accessible without full Salesforce licenses.
Impact
- ✓Reduced scheduling friction
- ✓Improved accessibility across teams
- ✓Scaled without increasing license costs
Next Best Action & Automation Strategy
Problem
Agents lacked guidance and consistency across customer interactions and workflows.
Solution
Designed and implemented NBA strategies powered by automation, data rules, and contextual UX prompts.
Impact
- ✓Improved agent efficiency
- ✓Reduced decision fatigue
- ✓Increased consistency across workflows
- ✓Increased sales
Internal Automation & Tooling
Problem
Repetitive operational tasks created delays, human error, and brittle handoffs.
Solution
Shipped targeted Salesforce automations and internal tooling to eliminate manual steps and improve visibility.
Impact
- ✓Saved hours weekly
- ✓Reduced errors
- ✓Reduced case closure time by 1 second per case
- ✓Increased trust in systems
UX/UI Design & Web Applications
Problem
Products needed intuitive interfaces that balance functionality with user delight, across web and mobile platforms.
Solution
Designed and built user-centered interfaces, design systems, and web applications focusing on clarity, accessibility, and thoughtful interactions.
Impact
- ✓Improved user engagement and satisfaction
- ✓Reduced cognitive load through clear information architecture
- ✓Created scalable design patterns for consistent experiences
How I work
Simple process. Strong outcomes.
Understand the real problem
I start with users, constraints, and business goals — not just requirements.
Design for humans and systems
Architecture matters, but usability determines adoption.
Build for scale and change
I favor solutions that won't collapse under growth or evolving needs.
Iterate with feedback
Real systems get better through usage, not assumptions.
Current projects
I like building things that teach me something.
An 8-bit office simulator where cats climb the corporate ladder — exploring progression systems, UX friction, and player psychology.
A retro word-shooter experimenting with randomness, difficulty curves, and repeat engagement loops.
Contact
Let's build something thoughtful.
Whether you're hiring, collaborating, or just want to talk systems, design, or games — I'm always open to a good conversation.
Integration & Tooling Experience
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